AI Insights · Timothy · December 2021
Top 5 Consumer Finance iOS Apps in Colombia Q4 2021
Explore the performance of the top 5 consumer finance iOS apps in Colombia during Q4 2021, including trends in downloads and active users.
In the fourth quarter of 2021, the top 5 consumer finance applications on the iOS platform in Colombia demonstrated varied performance in terms of downloads and active user engagement. Below is a detailed overview of each app's performance, based on data from Sensor Tower.
Weekly downloads for Nequi Colombia saw a notable increase mid-quarter, peaking at approximately 25K in the week of November 8. The app maintained steady download rates, fluctuating between 15K and 22K for the remainder of the quarter. Active users increased from around 223K at the start of October to a peak of approximately 251K by mid-December, before slightly declining to 228K by the end of December.
Bancolombia A la Mano experienced a consistent download pattern, with weekly downloads ranging from about 5.1K to 5.9K throughout the quarter. The number of active users showed a gradual increase from approximately 48K at the beginning of October to around 51K by mid-December, ending the quarter slightly lower at about 49K.
Davivienda Móvil's weekly downloads remained fairly stable, hovering around 4.3K to 5.4K. Active users also showed stability, starting at around 58K in early October and maintaining a similar level throughout the quarter, peaking at approximately 60K in late November.
Banco Falabella Colombia saw an increase in downloads, with numbers climbing from around 2.4K to a peak of about 3.9K in mid-November. Active users followed a similar upward trend, rising from approximately 34K at the start of October to around 39K by mid-December, before slightly declining to 38K by the end of December.
Banco de Bogotá's weekly downloads showed a gradual increase, starting at around 2.6K and peaking at approximately 3.4K in mid-December. Active users remained relatively stable, starting at around 53K and peaking at approximately 56K in late November.
For more detailed insights and data, visit Sensor Tower.
